Adam Mortimer Adam Mortimer

Ep. 19: What an Office Manager Does and Why You Need One

Every MGE client who is truly thriving has one thing in common: an excellent office manager. Jeff Blumberg breaks down what this role actually is, the qualities that matter far more than dental experience, and why waiting to hire one costs more than people realize.

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Adam Mortimer Adam Mortimer

Ep. 15: 6 Metrics for Practice Success, Pt 1

Most doctors rate their own case acceptance an 8 out of 10, then admit they're uncomfortable talking about money with patients. Jeff Blumberg and Jeff Santone explain why that contradiction means most practices have no real idea what their case acceptance actually is.

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Adam Mortimer Adam Mortimer

Ep. 14: How Much Should a General Dentist Produce Per Day?

How much should a general dentist actually be producing per day, and how do you know if you're under, over, or right on target? Jeff Blumberg and Chris Menkhaus break down real benchmarks, the biggest lever for raising production, and what to expect from a new associate.

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Adam Mortimer Adam Mortimer

Ep. 13: Is Your Payroll Too High?

If your payroll is running 25 to 30 percent of collections, you're not alone, but it should be sitting closer to 22.5. Jeff Blumberg breaks down exactly how to calculate your own payroll percentage, and the five most common reasons it ends up too high in the first place.

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Adam Mortimer Adam Mortimer

Ep. 11: Patient Retention & Reactivation, Why Dentists Lose 50% of Their Practice

You'll spend $350 to get a new patient in the door, and about $5 trying to keep them. Jeff Blumberg breaks down why patient retention is one of the most poorly handled areas in dentistry, and walks through the hygiene formula, a simple calculation that reveals exactly how much of your existing patient base has quietly gone missing.

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Adam Mortimer Adam Mortimer

Ep. 10: How Should You Be Paying Your Associate?

Compensation is a genuine deal breaker, but how much you should pay an associate depends entirely on how you plan to use them. Jeff Blumberg breaks down three distinct associate pay models, the real numbers behind each one, and the single calculation that tells you whether your pay plan is actually working.

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Adam Mortimer Adam Mortimer

Ep. 9: Dental Marketing Trends for 2022

Cost per click for a general dentist search has gone from about 9 dollars before the pandemic to routinely over 30 dollars now. Jeff Blumberg and marketing specialist Dan Brown sit down for a freestyle conversation on what that means for a practice heading into 2022.

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Adam Mortimer Adam Mortimer

Ep. 7: Dental Insurance Plans: Is it Really Possible to Not Participate?

Would you spend 30 percent of your monthly collections on marketing? If you're heavily in network with PPOs, that's essentially what you're doing every single visit. Jeff Blumberg breaks down what actually happens when a practice drops a plan, and why the fear of losing patients is usually much bigger than the reality.

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Adam Mortimer Adam Mortimer

Ep. 6: Three Ways to Get More New Patient Referrals

The best new patient is a referral, already sold, already trusts you, and costs nothing to acquire. So why aren't most practices getting more of them? Jeff and Sabri Blumberg break down three specific ways to fix that starting this week.

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Adam Mortimer Adam Mortimer

Ep. 5: The Dental Treatment Coordinator - What Should They Do?

Is your treatment coordinator a salesperson, or just someone with that title on a business card? Jeff and Sabri Blumberg define the role clearly, including who should have one, what the job looks like day to day, and how to measure whether it is working.

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Adam Mortimer Adam Mortimer

Ep. 4: The Economic Future of the Dental Industry

Fewer dentists, a growing population, and a profession where half of practices were still collecting less than before the pandemic, even with patients ready to come back. Jeff Blumberg walks through what the numbers actually show about where dentistry is headed.

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Adam Mortimer Adam Mortimer

Ep. 3: A New Take on the Dental Receptionist Position

We called 454 dental offices posing as a new patient ready to schedule. Seven of them booked the appointment. Jeff Santone shares what he heard on those calls (it's rough), and Sabri Blumberg lays out exactly how to train a receptionist who actually gets patients in the door.

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Adam Mortimer Adam Mortimer

Ep 1. Four Ways to Increase Case Acceptance

A patient nods along through a treatment plan, then says no. Low dental IQ? Rarely. In the inaugural episode of Dental Business Rx, Jeff Blumberg explains the four things actually going wrong, and exactly how to fix them.

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